Attracting and retaining the top talent

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[cs_content][cs_section parallax=”false” separator_top_type=”none” separator_top_height=”50px” separator_top_angle_point=”50″ separator_bottom_type=”none” separator_bottom_height=”50px” separator_bottom_angle_point=”50″ style=”margin: 0px;padding: 0px;”][cs_row inner_container=”false” marginless_columns=”true” style=”margin: 0px auto;padding: 0px;”][cs_column fade=”false” fade_animation=”in” fade_animation_offset=”45px” fade_duration=”750″ type=”1/1″ style=”padding: 0px;”][cs_text]Is attracting and retaining the best talent a top priority when it comes to your business planning?

Long gone are the days when employees would stay with the same company throughout their working life.

Today, the most talented employees consider long term career plans and how they are going to achieve their goals. If they feel undervalued or poorly treated by their employer, they will waste no time in moving on.

As well as retaining the most highly qualified staff, many companies are struggling to recruit experienced staff for their vacancies with the ‘edge’ they are looking to help the business to grow.

So, what can you do to ensure your business attracts and retains talented staff who are committed to helping your business thrive and stand out from its competitors.

It is important that you invest in the professional development of your best employees. Many business owners have a fear that the more time and money they put into their staff’s training and development, the more likely they will be to leave for another role.

But such thinking can be counterproductive, as showing your staff that you recognise their potential and want to help them grow professionally will, more often than not, actually make them more committed to your business. Your investment in their training will be repaid by them implementing what they have learnt to help your business to improve.

Understanding what your current workforce and potential candidates are looking for in an employer is also important to ensure a happy workforce. A good starting point is looking at what your competitors are offering to their best staff both in terms of financial reward and a non-financial benefits package. This could include the option of flexible working to ensure a better work/life balance, gym memberships, childcare vouchers or additional holidays. Again, access to relevant training and membership of professional bodies is something valued by career minded individuals.

Offering a clear promotion path to employees will show that your company matches their aspirations and spur them on to realising their potential with you.

Taking all of this into consideration, people sometimes choose to move on for a variety of reasons outside of your control. Think of this a positive; often bringing a new person into a role adds value and perspective to the team, instilling refreshed vigour and optimism throughout.

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